Privacy Policy

Who we are

SearchMadarth® (“SearchMadarth”, “we”, “us”, or “our”) is a digital marketing agency brand operated by Pixel Boy Media Publicities Private Limited, a company registered in India. This Privacy Policy explains what personal information we collect through our websites, why we collect it, and the choices you have.

This policy applies to www.searchmadarth.com and its digital-marketing landing page, and to any form, tool, or campaign page hosted under those domains.

Information we collect

We collect information you provide directly, and information collected automatically when you use our sites.

• Contact and lead-form details: name, email address, phone number, company, role, and the message or requirements you share with us.
• Website audit / tool submissions: the website URL you submit and the report we generate for it.
• Technical and usage data: IP address, browser user-agent, pages visited, and referring page.
• Marketing attribution data: UTM parameters (source, medium, campaign, term, content) and ad click identifiers (Google gclid/wbraid/gbraid, Meta fbclid, Microsoft msclkid) so we can measure which campaigns bring you to us.
• Cookies and similar technologies placed by us and by the third-party tools listed below.

How we use your information

• Respond to your enquiries and provide the services, proposals, or audit reports you request.
• Operate, secure, and improve our websites (including preventing spam and abuse submitted through our forms).
• Measure marketing campaign performance and understand how visitors use our sites.
• Send you information you've asked for, such as a confirmation email or a requested report.

Cookies & tracking technologies

Our sites use cookies and similar technologies (such as browser local/session storage) to remember first-touch campaign attribution, keep analytics tools working across a visit, and support essential site functionality. You can control or delete cookies through your browser settings; disabling cookies may affect how forms and campaign tracking behave.

Third-party service providers

We rely on the following third parties to operate our sites and forms. Each processes data under its own privacy policy:

• PostHog — product/website analytics.
• Google Analytics and Google Tag Manager — website analytics and tag management.
• Meta Pixel — advertising analytics for Meta/Facebook/Instagram campaigns.
• Google reCAPTCHA — spam and bot protection on our forms.
• ZeptoMail (Zoho) — delivering transactional emails triggered by form submissions.
• Our database and hosting infrastructure — securely storing form submissions.

Data sharing & disclosure

We do not sell your personal information. We share it only with the service providers above (to the extent needed for them to perform their function for us), with professional advisors where necessary, or when required by law, court order, or to protect our rights, users, or the public.

Data retention

We retain form submissions and related enquiry data for as long as needed to respond to you and for legitimate business, accounting, or legal purposes, after which it is deleted or anonymised.

Data security

We use reasonable technical and organisational measures — including rate-limiting on our forms and encrypted transport (HTTPS) — to protect the information you share with us. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Your rights

Depending on your location, you may have rights under applicable law — including India's Digital Personal Data Protection Act, 2023 — to access, correct, or request deletion of your personal information, or to withdraw consent for its use.

To exercise any of these rights, email us at business@madarth.com and we will respond within a reasonable time.

Children's privacy

Our sites are intended for business use and are not directed at children. We do not knowingly collect personal information from children.

Third-party links

Our sites may link to third-party websites (for example, client case studies or social media). We are not responsible for the privacy practices of those external sites.

Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. The “Last updated” date at the top of this page reflects the most recent revision.

Contact us

If you have questions about this Privacy Policy or how we handle your information, contact us at business@madarth.com or +91 63741 15422, or write to us at 4, Mylapore, Chennai, Tamil Nadu 600004, India.